
LG has unveiled its Windows Phone 7 smartphone the Optimus 7 – and is claiming that the phone is a “major breakthrough in mobile and home convergence”.
The phone, previously known as the LG E900, is also likely to have the Nvidia dual-core Tegra 2 processor for better speeds, battery life, graphics and video.
On top of that LG has incorporated media sharing technology in the Optimus 7 so that music, video and photos can be shared between the phone and other compatible devices that are compliant with the Digital Living Network Alliance (DLNA).
These devices include TVs and other home entertainment systems, as well as other phones or mobile gadgets. Other smartphones to include the technology to do this include the soon-to-be released Nokia N8.
The way the LG Optimus 7 works is that with just a flick of the finger the file is pinged to the device of choice without you having to leave the gallery or app you’re in. It also automatically identifies the other devices so you can select the chosen destination as easily as possible.
Seong-jin Park, Vice President of Mobile Handset R & D Centre at LG Electronics Inc, said: “This unique feature is a direct response to the growing need for technologies that empower users to share multimedia content across electronic devices. LG Optimus 7 smartphones will be at the centre of a complete entertainment experience, representing LG’s leadership in mobile convergence.”
The phone is also expected to have an 800 x 480 resolution, 3G and Wi-Fi connectivity and a slide-out QWERTY keyboard.
LG say the phones will be releases as early as October, there’s no definite release date or confirmed prices yet. It looks set to provide some serious competition to the iPhone 4, Android smartphones like the Samsung Galaxy S and the HTC’s Gold and HD3/HD7 phones, which will also run on Windows Phone 7.
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I must say I am quite impressed with it already.


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